Anandana - The Coca-Cola India Foundation Brings "Maidaan Saaf" to Durga Puja Festivities with Reusable Tote Bags and PET Bottle Collection Drive
Oct 21, 2026
Kolkata (West Bengal) [India], October 21: As Kolkata prepares for Durga Puja, Anandana - The Coca-Cola India Foundation, as part of its ongoing Maidaan Saaf campaign, is extending its efforts to encourage responsible waste management through two initiatives in the city: the distribution of reusable tote bags at Gariahat and SS Hogg Market, one of the city’s well-known shopping destinations and a PET bottle collection drive at the iconic Ahiritola Sarbojanin Durgotsav pandal, ensuring that discarded plastic bottles are collected and recycled, turning one of North Kolkata's highest-footfall festival zones into a model for eco-friendly celebrations.
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